A better way to measure leadsThe data that you receive through phone tracking can help you increase your advertising reach and effectiveness over time by growing your customer audiences and understanding how they convert on your website. Call tracking can help clarify which of your advertising efforts are paying off, and it has come a long way. In the past, call tracking required businesses to hook up phone lines and invest in expensive hardware. These days, we can set up call tracking for you requiring minimal technical capacity and effort on your end. Make use of Google’s most advanced audience tracking features for analytics and AdWords to enhance campaign effectiveness.
- Remarket and retarget user audiences intelligently to increase conversion rates.
- See how each medium of advertising (paid search, organic, social) helps to contribute to a conversion.
- Advanced phone tracking that integrates with Analytics and shares data with AdWords, and is HIPAA compliant for our clients in the healthcare field.
- Regularly scheduled reports that allow you to listen to calls directly in the report.
- Conversion tracking from any source or platform – attribute call conversions directly to the source of the lead over a 7 day lead period.
- The ability to combine multiple features like IVR, call routing, store locators, keyword spotting and more at no additional cost to build a custom tracking structure for your business.
- Improved campaign performance with additional optimizations possible with advanced phone tracking.