Please read the following to learn more about our data collection policies and practices:
- What information do we collect and how?
- How we use the information we collect.
- With whom the information may be shared.
- The choices you have about the collection and use of your information.
- The security precautions are in place to protect against the loss, misuse, or alteration of your information.
- Chat Rooms, Forums, and Message Boards.
- Links to other Websites.
- A special note for parents concerning privacy.
- International Users.
- Limitation of Liability.
- Correcting and updating personal information.
What information do we collect and how?
We may collect information from you in various ways when you use our Digital Services, including but not limited to those described below:
Registration & Subscriptions.
If you register for a specific feature or service offered within one of our Digital Services, you may be asked to complete a registration form and provide personally-identifiable information. You may also be asked to choose a user ID and password in order to take advantage of certain features the Digital Service may offer, including, but not limited to, newsletters, contests, forums, webcasts or other subscription-based services. For some features within our Digital Services, you may be able to log in using a third-party social media account rather than completing a separate registration. If you agree to provide us with optional profile information, this information will typically be collected through a registration form.
Please keep in mind that if you disclose personally identifiable information through comments to articles, message boards, social media sharing or posting, or other public on-line forums, this information may be collected and used by others accessing those sites. OPUBCO does not monitor or collect information you disclose on any of our public forums nor does it accept any liability associated with your voluntary disclosure of such information.
Newsletters, Emails and Mobile Offers.
We may offer newsletters and/or other communications in order to share information with you about the Digital Services, about us and our related entities, about our advertisers, sponsors, or other business partners, or relating to topics we believe would be of interest to our readers. You may receive a newsletter either by registering for a particular newsletter, or in conjunction with a special feature or subscription for which you have registered using our Digital Services. Each of our Digital Services or newsletters may in some cases require separate registrations. You may cancel your email or other subscription by following the instructions provided by the Digital Service, in the designated area of the newsletters, offers or emails, or as specified in a communication. Some of our Digital Services include a preference menu or page where you can manage all of your email registrations for that Digital Service. You are responsible for all data and other wireless carrier fees associated with your use of our Digital Services.
Certain transactions within our Digital Services, such as purchasing a paid subscription for The Oklahoman (print and/or digital editions), or purchasing products in our online stores, may require that you enter your name, email, address, payment information, and other details. Our magazine subscription services and store transactions are managed by third party service providers, and the information you provide during these paid transactions is submitted directly to the applicable provider, which in turn may share limited information (such as your name and email address, but not payment account details) with OPUBCO.
Contests or Sweepstakes.
Surveys or Voting.
From time-to-time we may request personally-identifiable information from you via surveys or voting polls. Participation is voluntary and you will have the opportunity to decide whether or not to disclose information. At times, you may have to register if you wish to vote or to take part in a survey.
Location; IP Addresses; and Click-stream Data.
We may collect your mailing address (based on information you enter when you subscribe to some of our print publications or Digital Services), or your approximate geo-coded location (based on the zip code you have defined in your mobile device settings, your IP address, your device’s location information (to the extent you have provided our App permission to collect this information), or information you provide to us when you subscribe to our Digital Services), in order to better target our Content to your interests, or to serve ads or offers to you which we believe would be of interest based on your location. You may also choose to input your zip code in order to customize the Content you see, such as local weather reports. We use this data primarily to improve your experience within our Apps. We may also collect your IP address and/or click-stream data for purposes of system administration, to improve the Digital Services and to report aggregate information to our advertisers and sponsors and/or other internal uses related to the Digital Services. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. Our computers identify your computer by its IP address. When you request Web pages from a Digital Service, our computers log your IP address.
Click-stream data is information collected by our computers when you request Web pages from a Digital Service. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. This data helps us analyze how visitors arrive at our Digital Services, what type of Content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.
Our Digital Services do not currently respond to web browser do-not-track signals. Our third party advertising networks may issue different cookies, including cookies that may track users across third party sites. If you wish to take steps to opt-out of tracking by certain online advertisers, you can visit the Digital Advertising Alliance’s opt-out page at http://www.aboutads.info/choices or the Network Advertising Initiative at www.networkadvertising.org/optout_nonppii.asp.
Digital Service Analytics.
How do we use the information we collect?
We internally use personally-identifiable information about our customers to improve our marketing and promotional efforts, to statistically analyze Digital Service usage, to improve our Content and product offerings and to customize each Digital Service’s Content and layout. We believe these uses allow us to improve our Digital Services and provide better service to our visitors. We may use a customer’s email address, mailing address or phone number to contact a customer regarding administrative matters or notices, issues with a transaction, satisfaction with the Digital Services and/or our products and services, and to provide further information regarding additional events, products and/or services we believe the customer would be interested in. We may use actual or approximate location information such as your zip code or Geo coded information to select and display advertisements we believe would be of interest based on your location. We may also use information we maintain about a subscriber or other customer to resolve disputes and troubleshoot problems.
With whom may the information be shared?
Information we collect may be shared with a variety of parties, depending upon the purpose for which the information was provided and the context in which the information was provided.
If you register with or subscribe to a Digital Service, your information may be aggregated and maintained as part of your profile and may be accessed or used by us, including our current or future affiliated and related companies, to provide you with information or marketing communications regarding products or services we think you will be interested in, whether offered by OPUBCO, our affiliated entities, or third parties. In addition, we may occasionally share your information with carefully selected third parties if we believe their information or offers would be of interest to you. You may opt-out of having your information shared with any third parties described in this paragraph by following the instructions below under “What choices do I have about collecting, using, and disclosing my information?”
In the event that we go through a business transition, such as a merger, acquisition, liquidation or sale of all or a portion of our assets, personal information collected through our Digital Services will, in most instances, be part of the assets transferred during the negotiations of such transaction or after the closing thereof.
Non-personally identifiable user information (such as usage pattern, browser type and your computer) may be shared with third party businesses or advertisers with which we have a business or contractual relationship.
What choices do I have about collecting, using, and disclosing my information?
We respect your right to choose whether to share information with us or any third party. You may choose to “opt out” of sharing personal information. For example, during registration, you can opt not to receive emails or text messages from NewsOK.com containing “Breaking Headlines” or special discounts. Emails will also contain a link in which you can easily unsubscribe to future distribution. In addition, you can choose to no longer receive emails or text messages from NewsOK.com by changing your settings under “Manage My Settings” or by sending an email to NewsOKTCS@opubco.comand requesting to no longer receive such emails or text messages.
For residents of California, as required by California law, you may obtain a list of the kinds of personal information that OPUBCO has disclosed to third parties for direct marketing purposes during the preceding calendar year, and the names and addresses of all third parties that received personal information from OPUBCO for direct marketing purposes during the preceding calendar year, please write to: OPUBCO, Attn: Legal , P.O. Box 25125, Oklahoma City, OK 73125.
What security precautions are in place to protect against the loss, misuse, or alteration of your information?
We have implemented reasonable security measures to safeguard the personally-identifiable information you provide us. However, please keep in mind that “perfect security” does not exist on the Internet and mobile environments, and we cannot make any guarantees regarding the security of your information.
Forums, Webcasts and Message Boards.
Our Digital Services may feature forums, webcasts and message boards for our users. You are not required to provide any personal information when using these areas, but you may choose to do so. We strongly recommend that you DO NOT use your personal information for any publicly available identifier such as your user name, and that you DO NOT post any personally-identifiable information online, since such information will be publicly available. We cannot ensure the security of any information you choose to make public in a chat room, forum, webcast, or message board. Also, we cannot ensure that parties who have access to such publicly available information will respect your privacy. Please exercise caution when deciding to disclose personal information in these areas.
Links to other Websites.
A special note for parents concerning privacy.
Our Digital Services are not intended for use by children under the age of 13. We do not knowingly collect personally-identifiable information from children under the age of 13. If we learn that a child has provided us with personal information, we will delete the child’s personal information (except as may be necessary for legal compliance) and remove the child from any mailing lists.
Limitation of Liability.
By providing us with any personally-identifiable information, you expressly and unconditionally release and hold harmless OPUBCO, its parents, subsidiaries, affiliates, related companies and their respective shareholders, owners, members, directors, officers, employees and agents (collectively, the “Releasees”) from any and all liability for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personally-identifiable information. In addition, while we take reasonable steps to prevent third party companies from making unauthorized use of your personal information, we cannot be held liable for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personally-identifiable information by those third parties.
Correcting and updating personal information.
If your personally-identifiable information changes, some of our Digital Services may allow you to log-in and make changes to your profile online, or you may contact us at the address or email below.