Above the Fold: Is The Fold Dead?
Published: September 9, 2015
What the heck is the fold?! "The ideal area to place bold introductions, essential information, enticing imagery and call to action elements is above the fold..."- Shaun Cronin The phrase "above the fold" originated in the newspaper industry. Newspapers are often "folded" so that the top half of the front page is the first thing you see. So, a story “above... Read More