The first week of May is National Small Business Week, which recognizes the social and economic contributions of America’s entrepreneurs and small business owners. At BigWing, we love to support and help educate our local OKC small businesses. So, we’re celebrating this week with a Beginner’s Guide to Social Media tailored specifically for small business owners.
As a small business owner, you probably have a lot on your plate, and social media may not seem like a worthwhile investment of time or money. However, according to Social Media Examiner, 90 percent of marketers indicated that their social media efforts generated exposure for their business, and more than half of marketers who have used social platforms for at least two years report improved sales as a result. Now more than ever, social media platforms are providing inexpensive ways to accurately target existing or potential customers.
If your social game could use a lift, download the BigWing Social Media Guide for Small Business to learn how to:
- Set specific goals for your social campaigns
- Choose social platforms and set up your accounts
- Identify your audience and create a social media strategy
- Efficiently manage your social media accounts
Plus, we’ve included seven expert tips to engage with your local community, increase your brand exposure, and reach more potential customers near you.