5 Reasons Confluence Conference is Worth the Investment

Published: August 31, 2018  by 
A man with a microphone speaking at a conference

Dropping your hard-earned dollars on groceries is one thing – food is a necessity, and you know exactly what you’re getting. Buying a ticket to a marketing conference, however? That’s a little risky. 

We’re all afraid to spend money when we’re not certain about what we’re getting. Unless you’ve been to a conference before, you may be wondering if they’re worth the money. You may also be thinking they’re not a necessity. We disagree.

Marketing conferences are a must for any marketer, specialist, entrepreneur, or business owner. Nowhere else can you find as many networking opportunities or chances to learn from the best of the best. The good news is that tucked in the heart of the Midwest is a marketing conference that not only is affordable but hosts some of the best leaders and influencers (and happy hours) in the industry: Confluence. BigWing started this conference in 2012, and we know it’s worth every penny.

It’s a Small Investment

Money is an understandable concern, but when you compare ticket prices, a $250 Confluence ticket will feel like pocket change. If you think we’re exaggerating, look at these ticket prices:

State of Search: $600

MozCon: $1,299 for early admission (add nearly $400 after early bird ends)

INBOUND: $1,499 for an all-access pass or $1,999 for VIP

And then there’s Confluence for $250.

While these other conferences are great (and our staff attends some of them every year), affording a $1,000+ ticket isn’t feasible for everyone. Confluence may not have ice sculptures decorating the venue, but we host many of the same speakers found at the more expensive conferences. And, because Confluence is smaller, you get more chances to have real conversations with the speakers.

It’s in Oklahoma City

Since we’re talking about affordability, we should mention that Oklahoma City has a lot to offer regarding affordable accommodations and entertainment. There are plenty of hotels and Airbnbs within minutes of the venue.

This year, Confluence is at the Tower Theater in Uptown. All along 23rd street, you’ll find bars and restaurants for every craving – all within walking distance! Walk a few blocks up, and you’ll find the Paseo district, which has multiple museums and some of the best restaurants in the city. And, should you wish to explore the city further, the Plaza District, Bricktown, Dodger’s Stadium, and Midtown are all within a 10-15-minute drive.

In Oklahoma City, you’ll never be at a loss for something to do.

It’s Fun and Casual

You may be the type who enjoys putting on a suit or heels, or you may be a jeans person. Either way, you’ll fit right in at Confluence. The laid-back atmosphere allows everyone to feel right at home in whatever you find comfortable.

The schedule is casual, too. Breaks between speakers and daily lunches allow for friendly conversation with other attendees.

There are Plenty of Networking Opportunities

Between the breaks and happy hour, Confluence provides plenty of opportunities for casual networking. Whether you’re chatting about SEO or sharing a cocktail at happy hour, you’re sure to make some good connections.

The Speakers are Top Notch

Confluence may be small, but it brings in some of the best leaders and influencers in the industry – some of the same people who speak at the $1,000+ marketing conferences across the country! This year’s line-up is welcoming leaders like Marty Weintraub, founder of Aimclear®; Ruth Burr Reedy, director of strategy at Upbuild, LLC; Shannon Cassidy, video strategist at Wistia; and Damon Gochneaur, founder of Aspiro.

With speakers like these, it’s a wonder that Confluence is as affordable as it is. Whether you’re a specialist, an entrepreneur, a creative, or a manager, Confluence has something for you. Claim your spot (and your swag bag) today! The BigWing team can’t wait to see you there.

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