How BigWing Does Education and Continuous Learning

Published: July 18, 2017 by
BigWing Educational Focus for Team
Things can move really fast here at BigWing. One second you’re reminiscing about 2016’s accomplishments, the next second you’re nearly halfway through 2017. What a flight this year has been! As always, our core values have been a key to everything we’ve done this year, and education is no exception. Throughout the years, BigWing has made an effort to foster... Read More

13 Digital Marketing Dad Jokes

Published: June 15, 2017 by , and
Father and Son eat cereal at breakfast.
There are few guarantees in life: going to the dentist is horrible, it’s always a good idea to wear sunscreen, and all dads love terrible, embarrassing jokes. What better way to commemorate Father’s Day than sharing a few clever (ultra-cheesy) digital marketing jokes. Here are 13 puns just in time for Father’s Day. Whether you’re a dad or not, these... Read More

7 Tips for Paid Search on Legal Services Campaigns

Published: June 13, 2017 by and
brass scales balanced evenly on a white background
When you think of marketing campaigns for law offices, what’s the first thought that comes to mind? Is it the billboards you see along the interstate with horribly catchy taglines? Or is it the late night commercials asking if “you or a loved one have been injured” in some horrific way? Marketing has changed over the years, and traditional legal... Read More

Guide to Digital Marketing Meet-Ups and Conferences in Oklahoma

Published: June 7, 2017 by
empty chairs around a conference table
Marketing, meet-ups, and mingling, oh my! The digital marketing community in Oklahoma City is growing larger and stronger each year. From web development experts to social media mavens and everything in between, this city is ripe with creative, intelligent minds working on behalf of their clients to make the internet a better place. Take advantage of the resources and relationships... Read More

19 Ideas to Give Your Higher Education Digital Marketing Campaign an A+

Published: June 3, 2017 by and
19 Ideas to Give Your Higher Education Digital Marketing an A+
You aced your exams in undergrad, maybe flew through a few graduate courses and call yourself “master,” and now enjoy the leisurely life of academia. Or, perhaps not. Whether you’ve been in the academic landscape longer than the books in the library or you’ve just jumped onboard your favorite university’s internal team - marketing for a university can be one... Read More

Approaching Digital Purposefully: What I Learned at Boston’s Content Marketing Conference

Published: May 30, 2017 by
silhouette of Boston skyline
Too much meaningless noise exists on the internet, and Content Marketing Conference by Writer Access is here to change that. I flew to Boston, notepad and camera in hand, to learn from the best this industry-within-an-industry has to offer (and to consume a few lobster rolls along the way). A common thread (creating purposeful content) wove itself through the three... Read More

How to Engage Influencers for Your Next Marketing Campaign

Published: May 22, 2017 by
influencer marketing
Influencer Marketing on the Rise What’s the power of an influencer? Well, where did you first hear about that lipstick shade you are wearing, or how did you choose those shoes on your feet? Chances are it either came from a trusted source, like a friend, family member, or a connection on Facebook. For millennials, this is even more accurate.... Read More

Hot Takes from Social Media Marketing World

Published: May 16, 2017 by
aerial shot of attendees of SMMW on patio
In the realm of social media conferences, Social Media Marketing World (SMMW) is the crown jewel. Attendees are treated to the best the industry has to offer in a two-day free-for-all of breakout sessions, parties, speakers, keynotes, and more. My goal was to glean a deeper understanding of the analytical side of Facebook Ads. I left more obsessed with Pinterest, Facebook... Read More

Beginner’s Guide to Social Media for Small Businesses

Published: May 4, 2017 by , and
Social Media Guide for Small Business
The first week of May is National Small Business Week, which recognizes the social and economic contributions of America’s entrepreneurs and small business owners. At BigWing, we love to support and help educate our local OKC small businesses. So, we’re celebrating this week with a Beginner’s Guide to Social Media tailored specifically for small business owners. As a small business... Read More