Content Marketers are Unicorns and other Content Marketing Myths

Published: February 22, 2017 by
Unicorn with pink background
After working with clients and teams creating and promoting content (that's the core of content marketing right?) for nearly 40,000 billable hours, we've noticed that there are still many misconceptions about content marketing. Good content marketers are unicorns. Is content marketing just blogging? People will naturally find my content if it's really good. These are just a few misconceptions our... Read More

Life as a Fledgling in the BigWing Nest

Published: February 20, 2017 by
  Starting a new job often feels like the first day at a new school. Everything smells different. There’s strange soap in the bathroom. Why are those paper towels folded instead of rolled? Then, the stress really sets in. Will you know enough to avoid a huge verbal blunder? Are you dressed so your new friends won’t be whispering and... Read More

The Nest Roundup, Episode 3: Email Marketing

Published: February 13, 2017 by
BigWing The Nest Episode 3- Email Marketing
In the latest episode of  The NEST, hosts Kellen McGugan and Sarah Hoffman interview Jill Hogue and Callie Johnson, both email specialists at BigWing Interactive, to discuss email marketing tips, best practices, and trends moving into 2017. We start with the basics —what is email marketing? Email marketing is simply a conversation that you engage in with your customers, giving... Read More

Four Incredibly Useful Features of Sprout Social

Published: February 10, 2017 by
    In a world where everyone has their preference of social media management tools, it can be next to impossible for one tool to distance itself from the pack.  You’ve most likely fallen in love with the tool that you were introduced to first, right?  It’s what you learned on, what you’re comfortable with and, frankly, you don’t feel... Read More

Navigating Digital Marketing for Health Care Organizations

Published: February 8, 2017 by
Blue stethoscope laying on medical records
You don’t call a lawyer when you need advice about a chronic cough. You wouldn’t go to the hairdresser to help you alter a new dress. No one expects health care providers to understand digital marketing. Enter: BigWing Interactive. Digital marketing is our specialty, and we’ve worked with all sorts of health care providers over the years to establish a... Read More

Guide to Everything OKC

Published: January 30, 2017 by
BigWing's Guide to OKC
We’re big Oklahoma City fans at BigWing. From Thunder fanatics to unofficial local food experts, it’s not uncommon to overhear someone in our office say, “We should write a blog about that!” And thus, slowly but surely, we’ve begun sharing all of our local faves.  From our favorite places to grab a latte to a few of the best downtown lunchtime... Read More

5 Insights to Make Twitter Work for Your Business in 2017

Published: January 9, 2017 by
5 Insights to Make Twitter Work for Your Business in 2017
Long live the little blue bird! Digital marketing blogs and news outlets were all but trumpeting the same sentiment to the masses in 2016, whether it’s based in fact or not: “Twitter is dying.”  A revolving door of execs, further tweaks to the algorithm that made feeds funkier and funkier, decreased user activity — all signs were pointing to inevitable... Read More

BigWing’s 2016 Awards and Accolades

Published: December 20, 2016 by
BigWing 2016 Awards and Accolades
It’s been a busy year around the nest, with BigWingers flying to and fro to accomplish their work and bring better digital marketing campaigns to our clients. At the end of each year, we take the time to recognize just a few of the kudos we’ve earned along the way. This year, we’re celebrating a few new awards, and look... Read More

BigWing’s 2016 Year in Review [Infographic]

Published: December 16, 2016 by
office supplies on desk
Forgive us for saying this year has flown by - but for us, it really has! We've been flying high here at BigWing and are looking back on 2016 with a smile. We learned a lot along the way, of course, but in 2016, our core values drove our actions more than ever before. They became ingrained in our culture... Read More

Questions to Ask Your Web Developers

Published: December 14, 2016 by
website coding on a computer screen
You've decided you want a new web design or website. You're excited and a bit overwhelmed. You have a business to take care of. You don't have time to learn all of the lingo and new technology. You've hired the experts for that. While clients shouldn't have to learn all the terminology, there are some important questions to consider before... Read More